Reebok Store UK Overview |
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Reebok Store UK Buy Reebok Trainers and Sportswear
Reebok
Reebok's store presents the latest range of men's sportswear and women's fitness wear. Reebok Trainers
About the Reebok Store
Reeboks store presents the latest range of men's sportswear and women's fitness wear. Reebokstore is the only place on the Internet to buy exclusive basketball clothing as designed and worn by Allen Iverson. The store also presents Reebok's exciting range of street fashion footwear and clothing – including a wide range of nfl replica shirts. Check out the Reebok Store Today!
Reebok History
Reebok's United Kingdom-based ancestor company was founded for one of the best reasons possible: athletes wanted to run faster. So, in the 1890s, Joseph William Foster made some of the first known running shoes with spikes in them. By 1895, he was in business making shoes by hand for top runners; and before long his fledgling company, J.W. Foster and Sons, developed an international clientele of distinguished athletes. The family-owned business proudly made the running shoes worn in the 1924 Summer Games by the athletes celebrated in the film "Chariots of Fire".
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Reebok Outperform
Today Athletes who wear the Reebok Vector symbol are driven by the pursuit of victory. Some of the world's greatest athletes have claimed victory at premier athletic events while wearing this symbol of performance authenticity.
Allen Iverson, Pedja Stojakovich, Yao Ming, Andy Roddick, Carolina Klüft, Ryan Giggs, Iker Casillas, Alexei Nemov, Svetlana Khorkina, Julie Foudy, Liverpool and Sporting Lisbon Football Club's, Poland, Spanish and Swedish Track and Field Federation's, Olympics 2004 USA Basketball Team, NBA, WNBA , NBDL, NFL, IRL - USA Indy Racing League, and the whole of the participants to the Reebok Premier Challenge competition, are proud to be inspired by the "Outperform in the Vector" striving for the excellence in sport and in life.
Reebok Store New Leagues, New Looks Available At The Reebok Store
Reebok NFL
In December 2000, Reebok and the National Football League announced the formation of an exclusive partnership that serves as a foundation of the NFL's restructured consumer products business. The NFL granted a 10-year exclusive license to Reebok beginning in the 2002 NFL season to manufacture, market and sell NFL licensed merchandise for all 32 NFL teams.
The Reebok license includes on-field uniforms, sideline apparel, practice apparel, footwear and an NFL-branded apparel line. The agreement also gives Reebok exclusive rights to develop a new line of NFL fitness equipment. Reebok has created new market segmentations that include several new product categories, such as Equipment and Classics.
ReebokStore NBA
In August 2001, Reebok formed a 10-year strategic partnership with the National Basketball Association under which Reebok will design, manufacture, sell and market licensed merchandise for the NBA, the Women's National Basketball Association (WNBA) and the National Basketball Development League (NBDL), the NBA's fledgling minor league.
Beginning in the 2004-05 season, Reebok will have the exclusive rights to supply and market all on-court apparel, including uniforms, shooting shirts, warm-ups, authentic and replica jerseys and practice gear for all NBA, WNBA and NBDL teams. Reebok will also have exclusive rights, with limited exceptions, to design, manufacture, market and sell headwear, T-shirts, fleece and other apparel products for all teams in most channels of distributions.
Reebok will also develop, market and sell an exclusive line of NBA-branded basketball shoes and expand their line of Reebok Classic fashion products to incorporate NBA-branded apparel. Prior to league exclusivity in 2004, there was a transition period in the 2001-02 season during which Reebok was on-court with 11 NBA teams and all WNBA and NBDL teams. The agreement expands to include 19 NBA teams in the 2002-03 season. Also in the 2002-03 season, Reebok will have the exclusive rights to design, manufacture, market and sell replica jerseys for all NBA, WNBA and NBDL teams.
Reebok IRL
In February 2002, Reebok and the Indy Racing League (IRL) formed a multi-year partnership naming Reebok the official outfitter of the IRL. As part of the agreement, Reebok will provide custom-designed, co-branded Reebok-Indy Racing League apparel to IRL officials and selected teams. The Reebok brand also will receive exposure through logos on race cars, team uniforms, transporters and other IRL promotional programs included in the promotional rights agreement.
Reebok-Indy Racing League co-branded merchandise will be sold at all 15 Indy Racing League events in 2002, including the Indianapolis 500, and also at all other events at the Indianapolis Motor Speedway. Authentic co-branded Reebok-Indy Racing League merchandise will be available at all IRL events, via online, mail-order catalog and through select retail outlets.
The Indy Racing League is America's premier open-wheel, oval-track auto racing series, with headquarters in Indianapolis. It was founded in 1994 based on the rich traditions of the Indianapolis 500, with its first race in 1996. The league has a 15-race schedule in 2002, with events in major markets from coast to coast.
Rbk
In February 2002, Reebok launched Rbk - a collection of street-inspired footwear and apparel hook-ups designed for the young man and woman who demand and expect the style of their gear to reflect the attitude of their lives - cool and edgy, authentic and inspirational. As Rbk is inspired by today's street fashion, its marketing needed to be culturally relevant as well.
Reebok A new global marketing campaign, called the "Sounds & Rhythm of Sport," was launched, and it energized the industry by blitzing the market with Rbk product launches, television and print ads, consumer and retail promotions, and celebrity events.
Rbk The "Sounds & Rhythm of Sport" global marketing campaign features Reebok's NBA, NFL and tennis athletes paired with many of the music industry's edgiest hip-hop and rap artists. The television spots showcase the moves and motion of the athletes, who are energized by the rhythm of the artist's music.
reebok 50 Cent and Jay-Z, two of the more significant hip-hop artists in the world, join this product category and catapult it to be relevant to youth culture as a street-inspired lifestyle new trend
ReebokStore UK